I have had the pleasure of working corporate events as a magician since I was 15 years old. It is an awesome job and responsibility… corporate audiences expect more for their dollars and image.
Working as a corporate magician allows me opportunities to both entertain and promote companies around the country. I suspect most of you have seen or your company has used a corporate magician at the annual banquet, enhance the holiday office party, or adding some lively fun during a summer outing.
However, promoting a company event via magic illusions may currently not be the #1 solution, but I am working on changing that in corporate America. Anyone who attends or exhibits at tradeshows; locally, regionally, or nationally has experienced that attracting potential clients to their company booth may be the #1 challenge! I love introducing companies via magic illusions and entertainment. Recently in New York at LegalTech I have been doeLegal’s solution to attracting, engaging, and transforming into warm prospects for the sales team!
Grand Openings allow a corporate magician to customise some illusions to either their industry (supermarkets, banks, restaurants, etc…) or the promotional products that need to be given to customers. Last summer while working a mini golf/genral store Grand Opening… they had chip clips that they wanted me to incorporate into the performances; I create an illusion where their chip clip not only isolate the magic but with their logo on the clip I used that as the magic words:)
Product Promotions might be on a national level like when I participated with Nabisco’s ‘Unlock the Magic’ promotion. Going to supermarkets all over Maine, NH, and MA working magic with oreo cookies. And another one I was working with IHF (International Home Foods… Poland Fruits, Jiffy Popcorn, Chef Boyardee in supermarkets as well. More products created more choices and more challenges; where to carry illusions to work into the performances for several of these products. On a local level many years ago (I’ve dating myself) I worked in a Mall for Jordan Marsh at the Lancome aisle working illusions with lipstick, perfume, etc…)
So as you may have noticed there is a large variety of events to keep a corporate magician on their toes, keep our creative juices flowing, and make a living following our dream! Here’s a fun preview:
For more ideas on how to include a corporate magician into your corporate events please visit:
Investing in your employees and co-workers is such a smart move on companies bottom line. The more engaged and feeling like their input adds to the success of the company empowers everyone to help grow the company. Retreats, workshops, motivational seminars are all aspects of corporate trainings.
More successful trainings do more than just verbally bombarding employees with information. The most successful trainings include as many of our 5 senses as possible. Finding creative ways to engage the team helps retaining of the topic become easier.
Entertainment is a super effective way to engage co-workers and get their own creative juices flowing. With entertainment employees are learning while having fun! Tying in the motivational topic is key to it being just a fun day. For example when I am working on motivating sales teams I first impress sales people with some sleight-of-hand and then tie in my life story of being a magician and how sales impacts my life and career. The fun interactive elements might include teaching them an illusion or two to help ‘break the ice’ on their own in person sales calls or to help warm up the gate keeper and make them become a friend looking forward to your next sales visit! Magic adds a live visual that Power Point can never beat, it’s two dimensional. But the leaning of a magic trick is also hands on which helps retain the information longer while their hands, minds, and eyes are all connected to the corporate theme/lesson.
Trainings need to be so much more than just sitting in a classroom and listening to a speaker. People’s attention spans vary and the longer you
speak and nothing else stimulating is happening the more of your audience is quietly nodding off. Don’t let your next corporate training put your teams to sleep hire a corporate trainer that uses entertainment to get the themes across in an exciting way!
Visit my site for more ideas or call me to perk up your company’s next training day. http://corporatemagician.com/events/training-session-entertainment/